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Businesses market their products and services explicitly by constantly running advert campaigns on television, radio, the Internet, and in magazines and newspapers. In addition, they advertise their products and services implicitly by engaging brand ambassadors—individuals who represent their brands or products to the public at specific events. What is a Brand Ambassador? A brand ambassador …

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Who is the person (at a public relations firm) in charge of most day-to-day activity with clients? Is it the Publicist? Manager? Spokesperson? Receptionist?. Public relations is the practice of deliberately managing the release and spread of information between an individual or an organization and the public. Firms and individuals usually hire a public relations …

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