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Bowling Alley Business Plan [Sample Template]

Bowling Alley Business

Are you about starting a bowling alley business? If YES, here’s a complete sample bowling alley business plan template & feasibility report you can use for FREE to raise money.

If you are looking for a business to establish as a sport and entertainment enthusiast, you should think towards opening a bowling center. Starting a bowling alley in an area that has loads of bowling lovers and socialites but fewer bowling alleys can be very lucrative.

Bowling is a global sport and people who love the game will always look for ways to play the game much more than watching people play it.

The real deal in starting a sport facility business such as bowling center is securing a big facility that is large enough to contain a full sized bowling alley including spectator’s stand, changing room, and enough parking space. Also in a location that may attract the kind of clients that would pay to make use of your bowling center.

What It Takes to Open a Bowling Alley?

Starting your own private bowling center is not an easy task to accomplish. It requires a complete project team and solid capital base to be able to achieve your dream of opening your own private bowling center. But if you don’t have enough time to spend, you can as well source for bowling centers that are put – up for sale. One of the drawbacks of buying over a bowling center is that you can’t change the location.

Opening a bowling center is not an easy task, but nevertheless, you still need to be creative if you intend making money from your bowling center. One of the ways you can make money from your bowling center is to organize standard bowling tournaments in your bowling center.

The truth is that if you have big corporations to sponsor your bowling center, you will sure attract some of the finest bowling players within your country and even outside your country.

A Sample Bowling Alley Business Plan Template

1. Industry Overview

Bowling basically refers to a series of sports or leisure activities in which a player rolls or throws a bowling ball towards a target. It is one of the major forms of throwing sports and it is under the bowling centers industry. Establishments in this industry predominantly operate bowling centers and it is common to find bowling centers selling food and beverages et al.

If you are a close watcher of the bowling industry, you will agree that the industry is in the process of switching lanes amid a period of long-term decline in patronage. Decline disposable incomes during the recession further strangled bowling center operators and led many clients to cut down spending on location-based entertainment like bowling out of their budgets.

The revenue generated in the industry will only slightly grow during the next five years as more operators diversify and bring in a wider range of customers. The truth is that, bowling centers that emphasize the social aspects of taking a trip to bowling centers with friends and family will have the most success contending the draw of digital and in-home entertainment.

It is important to point out that the market share concentration within the Bowling Centers industry is low, with the top two establishments in the industry accounting for an estimated 19.0 percent of total industry revenue in 2016.

However, the level of concentration within the industry has increased in recent years. The merger between AMF Bowling Worldwide and Strike Holdings LLC, and subsequent acquisition of Brunswick’s bowling centers, has served to boost the industry’s market share concentration over the period.

So also, the industry is moving toward larger bowling centers that offer a wider range of services and activities for casual bowlers. Thus, the creation of these loftier spaces serves to increase industry market share concentration as well.

The Bowling Centers Industry is indeed a very large industry and pretty much thriving in all parts of the world especially in developed countries such as United States of America, Canada, United Kingdom, Germany, Australia and Italy et al.

Statistics has it that in the United States of America alone, there are about 3,267 licensed and registered bowling centers responsible for employing about 66,988 employees and the industry rakes in a whopping sum of $4 – 10billion annually with an annual growth rate projected at 0.6 percent. It is important to state that the establishment with a lion share of the available market in this industry is Bowlmor AMF.

General statistics for the industry shows that, the average cost to build a bowling center per lane is $100,000, A comfortable demographic of investing within an area is one person in 4,000 people. There are more than 5,000 tenpin bowling centers spread throughout the United States of America. There are about 3,400 bowling centers who are members of Bowling Proprietors Association of America.

There are 3,250 pro shops in America. The Bowling Industry is a $10 billion industry. There are 67 million people who bowl at least once a year and there are more than 2 million people who belong to the United States Bowling Congress. The average person spends 2.5 hours when visiting a bowling center and average HH Income is $71,200.

Over and above, starting a bowling alley business in the United States of America can be some worth stressful, it requires enough cash to acquire a standard facility in a centralize area large enough to accommodate a standard bowling center and also cash required to equip the facility to meet the standard expected by potential users / members of bowling alleys.

2. Executive Summary

Trump & Tina™ Bowling Alley is a standard and well equipped bowling center that will be located in Las Vegas – Nevada. Our basic aim of setting up the business is to contribute our quota in ensuring that people who live in Las Vegas have a facility for bowling, stay fit by exercising regularly, maintain healthy lifestyle and socialize with other socialites.

We have been able to secure a standard facility in a central and easy to locate location in Las Vegas.  We are well equipped to services the whole of the community as well as visitors and tourists.

Trump & Tina™ Bowling Alley is going to become the number one family – focused and community based bowling center in the whole of Las Vegas – Nevada and we will work hard to build our facility to match the needs of the average family and socialite in the community. Our bowling center has enough parking space to accommodate the number of people we will accommodate per time.

We conducted a thorough research and feasibility studies and we were able to come to the conclusion that Las Vegas community is the right place to build our bowling alley. As a matter of fact, our major aim of starting Trump & Tina™ Bowling Alley is to encourage people to play bowling and also to socialize.

Our bowling center is specifically designed and built to take care of standard bowling tournaments and individual or group of bowling players, we have active childcare services for toddlers and we have membership packages that are highly discounted for families that enrolled with us or groups who would want to make use of our bowling center.

Trump & Tina™ Bowling Alley will be open 24 hours in a day during weekends (Fridays to Sundays) and from 6:00 am to 12 midnight from Mondays to Thursdays in order for us to be able to accommodate people with different time preference.

Which is why we have made provisions effective floodlight system and also to recruit enough staff and to run shift amongst our workforce.

Trump & Tina™ Bowling Alley is a family owned business; owned by George Trump and family. The business will be managed by George Trump and his wife Tina Trump. George Trump has well over 15 years of experience as a leading community bowling coach in the United States of America working with top bowling players who have gone ahead to win laurels in bowling tourneys both nationally and internationally.

3. Our Products and Services

Trump & Tina™ Bowling Alley is in the bowling centers industry to provide standard bowling and recreation facility for residence of Las Vegas – Nevada which is why we have been able to put up a facility that can help us achieve the goal. We are optimistic that everyone who makes use of our facility will definitely derive huge value for their money.

These are the services and amenities that will be made available to our clients;

  • Providing open play bowling
  • Providing league play bowling
  • Renting bowling shoes
  • Selling food, alcoholic beverages and nonalcoholic beverages
  • Providing laser tag, miniature golf and other games
  • Selling bowling supplies in pro shops

4. Our Mission and Vision Statement

  • Our Vision of starting Trump & Tina™ Bowling Alley is to build a world – class bowling and recreations facility and also to contribute our quota in encourage families and residence in Las Vegas to actively engage in sporting and social activities and also to stay healthy and fit by engaging in regularly exercising of their body.
  • Our mission for establishing Trump & Tina™ Bowling Alley is to create a movement in the community that supports total engagement in sporting activities such as bowling, health and fitness and to socialize.
  • We want to contribute our quota towards ensuring that Las Vegas community produce professional bowling players that can go ahead to represent United States in the bowling tournaments all over the world.

Our Business Structure

Trump & Tina™ Bowling Alley is in business to become the leading private bowling centers in the whole of Las Vegas – Nevada and we are fully aware that it will take the right facility, management and organization – structure to achieve our goal. We will ensure that we recruit only the best hands that can help us achieve all that we are set to achieve.

Our business will not be built only for the purpose of giving our members / customers value for their money, but also we will ensure that we make our work environment highly conducive for all our employees. We will provide them with facilities that will help them stay motivated and deliver on their various tasks and goals et al.

In view of that, we have made provisions for the following positions to be occupied by highly qualified and experienced staff;

  • Chief Executive Officer – CEO
  • Bowling Center Manager
  • Accountant / Cashier
  • Marketing and Sales Officer
  • Bowling Instructor / Assistant (5)
  • Customer Care Executive / Front Desk Officer
  • Cleaners

5. Job Roles and Responsibilities

Chief Executive Officer – CEO:

  • Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
  • Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for fixing prices and signing business deals
  • Responsible for providing direction for the business
  • Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
  • Responsible for signing checks and documents on behalf of the company
  • Evaluates the success of the organization
  • Carrying out staff induction for new team members

Golf Course and Country Club Manager

  • Responsible for operating and managing the bowling center
  • Ensures that the bowling alley is in tip top position at all times
  • Responsible for managing food and beverage services
  • Handle golf equipment rental services
  • Manage membership and registration
  • Handle food and beverages
  • Handle equipment rentals and sales
  • Handle other relevant facility operation

Bowling Instructors / Assistant (5)

  • Create training rosters for members
  • Responsible for providing bowling instruction services
  • Assist members during bowling playing and exercise session
  • Responsible for teach newbies how to play bowling
  • Responsible for renting bowling shoes
  • Responsible for selling food, alcoholic beverages and nonalcoholic beverages
  • Responsible for providing laser tag, miniature golf and other games
  • Responsible for selling bowling supplies in pro shops
  • Ensures that the bowling alley is well arranged for another playing session after every session
  • Responsible for recommending the replacement of worn out or damaged bowling wares.

Marketing and Sales Officer (2)

  • Identify, prioritize, and reach out to new clients, and business opportunities et al
  • Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of projects.
  • Writing winning proposal documents, negotiate fees and rates in line with organizations’ policy
  • Responsible for handling business research, market surveys and feasibility studies for clients
  • Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
  • Develop, execute and evaluate new plans for expanding increase sales
  • Document all customer contact and information
  • Represent Trump & Tina™ Bowling Alley in strategic meetings
  • Help increase sales and growth for Trump & Tina™ Bowling Alley.

Accountant / Cashier:

  • Responsible for preparing financial reports, budgets, and financial statements for the organization
  • Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
  • Responsible for financial forecasting and risks analysis.
  • Performs cash management, general ledger accounting, and financial reporting for the organization
  • Responsible for developing and managing financial systems and policies
  • Responsible for administering payrolls
  • Ensuring compliance with taxation legislation
  • Handles all financial transactions for Trump & Tina™ Bowling Alley
  • Serves as internal auditor for Trump & Tina™ Bowling Alley.

Client Service Executive

  • Welcomes members and potential members / clients by greeting them in person or on the telephone; answering or directing inquiries.
  • Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
  • Through interaction with clients on the phone, uses every opportunity to build client’s interest in the organization’s products and services
  • Manages administrative duties assigned by the management in an effective and timely manner
  • Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients when they make enquiries

Cleaners (3):

  • Responsible for cleaning in and around the bowling center
  • Clean up after customers and clean work area.
  • Clear ashtrays as and when required.
  • Wash glassware and utensils after each use.
  • Maintain a clean working area by sweeping, vacuuming, dusting, cleaning of glass doors and windows, etc. if required.
  • Ensure that toiletries and supplies don’t run out of stock
  • Handle any other duty as assigned by the bowling center manager.

6. SWOT Analysis

Trump & Tina™ Bowling Alley is in business to provide bowling and recreation facility for bowling lovers in Las Vegas – Nevada and also help its clients achieve their health and fitness goals and at the same time to make profits. We are aware that there is competition in the bowling centers industry which is why we took out time to conduct an effective SWOT Analysis before investing our hard earned money into the business.

We know that if we get things right before starting our bowling alley, we will not have to struggle before attract loyal clients and building our membership base to a level where we can easily breakeven in record time. We hired the services of Dr. Tony Angelo, an HR and Business consultant with bias in business structuring to help us conduct SWOT analysis for our organization and he did a pretty good job for us.

Here is a of the result we got from the SWOT analysis that was conducted on behalf of Trump & Tina™ Bowling Alley, Las Vega – Nevada;

  • Strength:

One of the obvious strength that will definitely stand as a plus for Trump & Tina™ Bowling Alley is the fact that our facility is centrally located in a densely populated – residential area in Las Vegas; our location is in fact one of our major strength couple with the support from stake holders in the industry.

We equally have a team of highly qualified professionals who will work with all our members / clients to achieve their aims or enrolling in our bowling alley and lastly our membership package is one of the best that anybody living in Las Vega – Nevada can get; it is cheap and affordable.

  • Weakness:

We critically looked into our Business model and we were able to identify two major weakness. One is the fact that we are a new business and the second is the fact that we may not have the financial resources required to match up with existing bowling centers and even government own sports and recreation facilities in Nevada when it comes to acquiring latest bowling equipment and generating the needed hypes that can drive traffic towards our facility.

  • Opportunities:

We are centrally located in one of the busiest area and densely populated area in Las Vega – Nevada and we are open to all the available opportunities that the city has to offer. We will be open 24 hours in a day during weekends (Fridays to Sundays) and from 6:00 am to 12 midnight from Mondays to Thursdays giving us the advantage to leverage on any available opportunity.

  • Threat:

Some of the threats that are likely going to confront Trump & Tina™ Bowling Alley are unfavorable government policies, demographic / social factors, downturn in the economy which is likely going to affect consumers spending and lastly, the emergence of new competitors within the same location where our bowling center is located.

7. MARKET ANALYSIS

  • Market Trends

Both The Bowling Centers industry and The Sports and Recreation Facility industry has indeed benefited from recent marketing campaigns which is targeted towards encourage people to participate in sports and also to fighting obesity which is becoming rampant, as well as consumer trends toward healthy living.

Going forward, many people who are part of the baby boomers generation are expected to sign up for bowling centers, health and fitness club memberships or make use of bowling alleys or sports and recreation facilities in their communities, as they become more health- conscious as they grow older. However, patrons of bowling alleys are anticipated to increasingly pick up membership from less expensive centers as against expensive all-inclusive clubs.

The trend in the bowling centers industry is such that if a bowling center is well positioned in a residential area or a place where people can easily access without much stress, there is the likelihood that such bowling center will enjoy high patronage.

Just like in other business ventures, the owner of bowling centers are always looking for ways to increase their market share; they go as far as signing deals with social clubs and also corporate organizations et al to make use of their facility. Some even go as far as organizing bowling tourneys on a regular basis.

It is a common trend that as bowling centers grow, it becomes necessary for them to develop new service offerings or install new facilities that will help them attract more people.

Little wonder some bowling centers now have fresh juice and smoothie bar, retail food, alcoholic and non – alcoholic drinks et al within their facility to encourage people to relax and socialize. In order words, it is very important for bowling centers to continue to improvise if they want to grow their business and generate their target revenues.

8. Our Target Market

The target market for bowling centers cuts across people of different walks of life. The fact that people register in bowling centers for various reasons makes marketing the business interesting. Trump & Tina™ Bowling Alley will work towards providing services, facilities and environment that will help us reach out to our target market. These are the category of people that we intend marketing our bowling center to;

  • Working Class Adults / Corporate Executives
  • Sport Clubs and Golf lovers
  • Schools
  • Community an Cooperate organization
  • Business People / Entrepreneurs
  • Government Officials
  • Celebrities
  • Religious centers
  • Applicants / School Leavers
  • Sports Men and Women
  • College Students

Our Competitive Advantage

No doubt, the bowling centers industry is indeed a prolific and highly competitive industry. Clients / potential members will only enroll in your bowling center if they know that you can successfully help them learn how to play bowling, achieve their health and fitness goals or provide the enabling environment and facility for them to socialize.

Trump & Tina™ Bowling Alley is centrally located in a densely populated – residential area in Las Vegas – Nevada; this is obviously going to give us an edge amongst our competitive. We equally have a team of highly qualified professionals who will work with all our clients to achieve their aims or enrolling in our bowling center. So also, our membership package is one of the best that anybody living in Las Vegas – Nevada can get; it is cheap and affordable.

Lastly, our employees will be well taken care of, and their welfare package will be among the best within our category (startups bowling centers or even sports and recreation facility businesses in the United States) in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.

9. SALES AND MARKETING STRATEGY

  • Sources of Income

Trump & Tina™ Bowling Alley is established with the aim of maximizing profits in the Bowling Centers industry and we are going to go all the way to ensure that we do all it takes to attract both individual clients, groups and corporate clients on a regular basis. Trump & Tina™ Bowling Alley will generate income by offering the following services;

  • Providing open play bowling
  • Providing league play bowling
  • Renting bowling shoes
  • Selling food, alcoholic beverages and nonalcoholic beverages
  • Providing laser tag, miniature golf and other games
  • Selling bowling supplies in pro shops

10. Sales Forecast

It is important to state that our sales forecast is based on the data gathered during our feasibility studies and also some of the assumptions readily available on the field. It would be hard to create a sales forecast with a newly opened business like a bowling center. This is simply because the statistics that will be provided will be on a short term basis.

Experts said that usually a business should be in operation for at least one year before they can generate the statistics that will be need to help in accurate forecasting; statistics should be at least one year old in order to show the trends and pattern in consumer spending.

We expect to register a minimum of 500 active members within our first year of operations and then in subsequent year we will grow our membership. Below are the sales projection for Trump & Tina™ Bowling Alley, it is based on the location of our bowling center and the services and products that we will be offering to our clients (members);

  • First Fiscal Year-: $200,000
  • Second Fiscal Year-: $450,000
  • Third Fiscal Year-: $750,000

N.B: This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major competitor offering same additional services as we do within 4.5 miles radius from our bowling alley.

  • Marketing Strategy and Sales Strategy

Our marketing strategies will be directed towards achieving specific objectives that support the strategic goals of the organization. The truth is that all that we do will be geared towards creating new market channels, increasing sales and increase our market share. We will leverage on improving on our services and facility to ensure that we win new clients and retain old members.

At Trump & Tina™ Bowling Alley, our marketing strategies will be consistent throughout the marketing mix and we will take into consideration product improvement, promotion, and price. As part of our sales and marketing strategies, we will pay attention to the promotion of our bowling center so as to attract people to enroll and become members of our bowling center.

Our unique selling proposition is that we are well positioned and people can easily access our facility, our prices are affordable and we have a complete package for families, schools and sport clubs. Part of the marketing and sales strategies that we will adopt are;

  • Open our bowling center with a big party in the n.
  • Advertise our bowling center on national dailies, local TV stations and local radio station
  • Promote our bowling center online via our official website and all available social media platforms
  • Introduce our bowling center by sending introductory letters alongside our brochure to sports clubs, schools, corporate organizations, households and key stake holders in Asheville – North Carolina
  • Print out fliers and business cards and strategically drop them in offices, libraries, public facilities and train stations et al.
  • Delivering consistent customer experiences to all our members; making our first impression count positively to those making use of our bowling center for the first time
  • Make use of attractive hand bills to create awareness and also to give direction to our bowling center
  • Adopt direct mailing coupon marketing approach
  • Position our signage / flexi banners at strategic places in and around Las Vegas – Nevada
  • Create a loyalty plan that will enable us reward our consistent members especially those that registered as a family or as a group
  • Engage on road shows within our neighborhood to create awareness for our bowling center.

11. Publicity and Advertising Strategy

We have been able to work with our branding and publicity consultants to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market. We are set to become the number one choice for both corporate clients and individual clients in the whole of Las Vegas – Nevada which is why we have made provisions for effective publicity and advertisement of our bowling center.

Below are the platforms we intend to leverage on to promote and advertise Trump & Tina™ Bowling Alley;

  • Place adverts on both print (community based newspapers and magazines) and electronic media platforms
  • Sponsor relevant community based bowling tourneys or sport events and competitions
  • Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, YouTube, Google + et al to promote our brand
  • Install our Bill Boards on strategic locations all around Las Vegas – Nevada
  • Engage in road show from time to time in targeted neighborhoods all around Las Vegas
  • Distribute our fliers and handbills in target areas all around Las Vegas
  • Contact corporate organizations, social club and schools by calling them up and informing them of Trump & Tina™ Bowling Alley and the services we offer
  • List Trump & Tina™ Bowling Alley on local directories / yellow pages
  • Advertise our bowling alley in our official website and employ strategies that will help us pull traffic to the site.
  • Ensure that all our staff members wear our branded shirts and all our vehicles are well branded with our corporate logo et al.

12. Our Pricing Strategy

Our pricing system is going to be based on what is obtainable in the industry, we don’t intend to charge more (except for premium and customized services) and we don’t intend to charge less than what our competitors are charging their members in Las Vegas – Nevada.

Be that as it may, we have put plans in place to offer discount services once in a while and also to reward our loyal customers especially when they refer clients to us or when they register as a family or a sports club and schools. The prices of our services will be same as what is obtainable in the United States’ open market.

  • Payment Options

At Trump & Tina™ Bowling Alley, our payment policy will be all inclusive because we are quite aware that different clients would prefer different payment options as it suits them. Here are the payment options that we will make available to our clients;

  • Payment by via bank transfer
  • Payment via online bank transfer
  • Payment via check
  • Payment via bank draft
  • Payment via mobile money
  • Payment with cash

In view of the above, we have chosen banking platforms that will help us achieve our plans with little or no itches.

13. Startup Expenditure (Budget)

In setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting a place, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.

This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. The tools and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.

As for the detailed cost analysis for starting a bowling alley business; it might differ in other countries due to the value of their money. However, this is what it would cost us to set up Trump & Tina™ Bowling Alley in the United of America; This is the key areas where we will spend our start – up capital on;

  • The Total Fee for Registering the Business in the United States of America – $750.
  • Legal expenses for obtaining licenses and permits – $1,500.
  • Marketing promotion expenses (8,000 flyers at $0.04 per copy) for the total amount of $10,000.
  • Cost for hiring Business Consultant – $5,000.
  • Insurance (general liability, workers’ compensation and property casualty) coverage at a total premium – $30,800.
  • Cost of accounting software, CRM software and Payroll Software – $3,000
  • Cost for leasing facility for the bowling alley – $500,000.
  • Cost for facility remodeling – $250,000.
  • Other start-up expenses including stationery – $1000
  • Phone and utility deposits – $3,500
  • Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
  • The cost for Start-up inventory – $15,000
  • Cost for acquiring bowling wares and other related sports wares – $100,000
  • The cost for the purchase of furniture and gadgets (Computers, Printers, Telephone, TVs, Sound System, snooker board, tables and chairs et al) – $4,000.
  • The cost of Launching a Website – $600
  • The cost for our grand opening party – $15,000
  • Miscellaneous – $5,000

We would need an estimate of $1.5 million to successfully launch a standard and well – equipped bowling alley in Las Vegas – Nevada.

It is important to state that the testing and evaluating expenses would be high because of the large amount of equipment needed to start up a sports and recreations facility and also the sophistication of the technology used in bowling alleys.

Generating Funding / Startup Capital for Trump & Tina™ Bowling Alley

Trump & Tina™ Bowling Alley is a business that will be owned and managed by Mr. George Trump and his family. They are the sole financial of the business which is why they decided to restrict the sourcing of the start – up capital for the business to just three major sources.

These are the areas we intend generating our start – up capital;

  • Generate part of the start – up capital from personal savings and sale of his stocks
  • Generate part of the start – up capital from friends and other extended family members
  • Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $500,000 (Personal savings $350,000 and soft loan from family members $150,000) and we are at the final stages of obtaining a loan facility of $1 M from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.

One of our major goals of starting Trump & Tina™ Bowling Alley is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running. We know that one of the ways of gaining approval and winning customers over is to pick up membership in our bowling center is to equip our facility with state of the art bowling facilities et al.

Trump & Tina™ Bowling Alley will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and re – training of our workforce is at the top burner.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of ten years or more. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.

Check List / Milestone

  • Business Name Availability Check:>Completed
  • Business Registration: Completed
  • Opening of Corporate Bank Accounts: Completed
  • Securing Point of Sales (POS) Machines: Completed
  • Opening Mobile Money Accounts: Completed
  • Opening Online Payment Platforms: Completed
  • Application and Obtaining Tax Payer’s ID: In Progress
  • Application for business license and permit: Completed
  • Purchase of Insurance for the Business: Completed
  • Acquiring facility and remodeling the facility to fit into a standard bowling alley: In Progress
  • Conducting Feasibility Studies: Completed
  • Generating capital from family members: Completed
  • Applications for Loan from the bank: In Progress
  • Writing of Business Plan: Completed
  • Drafting of Employee’s Handbook: Completed
  • Drafting of Contract Documents and other relevant Legal Documents: In Progress
  • Design of The Company’s Logo: Completed
  • Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
  • Recruitment of employees: In Progress
  • Purchase of the Needed bowling wares, gym and fitness equipment, electronic appliances, office appliances and suppliers: In Progress
  • Creating Official Website for the Company: Completed
  • Creating Awareness for the business both online and in the neighborhood: In Progress
  • Health and Safety and Fire Safety Arrangement (License): Secured
  • Opening party / launching party planning: In Progress