Organic Farming Business Plan [Sample Template]

Are you about starting an organic farm? If YES, here’s a complete sample organic farming business plan template & feasibility report you can use for FREE to raise money.

Okay, so we have considered all the requirements for starting an organic farming business. We also took it further by analyzing and drafting a sample organic farm produce marketing plan template backed up by actionable guerrilla marketing ideas for organic farms. So let’s proceed to the business planning section.

There are loads of business opportunities in the commercial farming industry and organic farming is one of them. Organic foods are known as one of the world’s healthiest foods and are eaten in all continents of the world.

Organic farming is known to be a profitable business that has evolved from small scale to a global industry in most countries where it is carried out. Countries like The United States of America, Germany, China, Japan, Ireland, Australia et al are known to be in the forefront when it comes organic farming.

Starting an organic farming business comes with its own fair share of challenges, but that does not rule out the fact that it is indeed a profitable business venture. An aspiring entrepreneur can either choose to start an organic farm on a small scale cultivating organic vegetables and fruits, or on a large scale cultivating organic crops and livestock.

If you have decided to go into organic farming, you should carry out thorough feasibility studies and also market survey. Business plan is yet another very important business document that you should not take for granted when launching your own business.

Below is a sample organic farming business plan template that can help you to successfully write your own with little or no difficulty.

A Sample Organic Farming Business Plan Template

1. Industry Overview

The organic farm industry includes farms that primarily cultivate organic fruit, vegetables, grains and other crops or livestock. It is important to categorically state that organic farming does not involve the use of artificial chemicals, pesticides and fertilizers, or genetically modified organisms.

The Organic Farming industry provides a variety of farm produce including beef, fruit, vegetables and poultry. These farm produce are free from artificial chemicals, pesticides and fertilizers, or genetically modified organisms. Organic farming has been one of the economy’s best performing industries over the last half a decade.

Global demand for organic farm produce is rising due to increasing health concerns about food. Statistics has it that farming (most especially commercial farming) of which organic farming is a part of, employs more than 24 million American workers (which is roughly 17 percent of the total workforce in the united states).

For example, in 2006 the average American commercial farmer grew enough food for about 144 other people, but in 1940, the average farmer grew food for only about 19 other people (which was close to enough food).

Records have it that in 2007, just 187,816 of the 2.2 million farms in the United States of America accounted for 63 percent of sales of agricultural products, marking a trend toward the concentration in agricultural production. Agricultural efficiency has increased over the past century from 27.5 acres/worker in 1890 to 740 acres/worker in 1990.

Organic farmers are known to pay attention to one or more different organic products, depending on farm location and types of farm produce suitable to the local climate. Market trends can also influence farmers’ choices of more profitable crops or produce.

Organic vegetables and fruits are the most established products provided by the industry. They have the highest demand as they are considered the most susceptible to chemical residues.

In addition, they are often the entry point for organic producers due to their lower start-up costs, smaller land requirements and greater proximity to urban areas. For instance, livestock used for organic meats such as beef, lamb and poultry are some of the industry’s fastest-growing product segments in terms of total sales.

As a matter of fact, with the recent advancement in technology, organic farmers can now comfortably grow a variety of crops in a country where such crops can hardly survive; in places where there are few farm lands, people can make use of the rooftop (basement) of their houses to cultivate organic crops such as vegetable even for commercial purposes.

One thing is certain when it comes to organic farming, if you are able to conduct your market research and feasibility studies before choosing a location for your organic farm, you are more likely not going to struggle to grow your organic crops and also to sell your organic farm produce because there are always food processing companies, grocery stores/organic stores and consumers out there who are ready to buy from you.

Lastly, with commercial organic farming, it will pay you to not only cultivate crops and sell them for consumption in farm markets to retailers and consumers.

You can start a complimentary business like organic food processing plant so as to easily package your organic farm produce. The bottom line is that if you have enough farm land (space) and you are interested in maximizing commercial organic farming, you are sure going to make huge profits from the business.

2. Executive Summary

Kelvin Durham® & Sons Organic Farms, LLC is a world class commercial organic farm that will be based in the outskirts of Tallahassee, Florida – United States.

We have done our detailed market research and feasibility studies and we were able to secure a well – situated and suitable farm land to start our commercial organic farm. Our commercial organic farm is going to be a standard farm that will be involved in fruit and vegetable growing, livestock farming, grain and oil-seed production, honey production and other crops production.

We have put plans in place to help us launch a standard organic food packaging plant within the first three years of officially running Kelvin Durham® & Sons Organic Farms, LLC. We will package organic foods and ensure that they flood the market both in the United States and in other countries of the world.

We want to compete with the best in the industry which is why aside from the fact that we have secured the required farm land and most of the farming equipment and machines, we have also hired key employees who are currently undergoing training so as to fit into the ideal picture of the 21^st century commercial organic farm workforce that we want to build.

We are in the commercial organic farming business because we want to leverage on the vast opportunities available in the commercial organic farming industry to contribute our quota in growing the U.S. economy, in national food production, raw materials production for industries, to export organic farm produce from the United States to other countries and over and above to make profit.

Kelvin Durham® & Sons Organic Farms, LLC is well positioned to become one of the leading commercial organic farms in the United States of America, which is why we have been able to source for the best hands and farm machinery to run the farm with.

We have put process and strategies in place that will help us employ best practices when it comes to commercial organic farm processes and packaging as required by regulatory bodies in the United States of America.

Kelvin Durham® & Sons Organic Farms, LLC is a family business that is owned by Mr. Kelvin Durham and his immediate family members. The farm cum business will be fully and single handedly financed by Kelvin Durham and his immediate family members.

Before starting Kelvin Durham® & Sons Organic Farms, LLC, Kelvin Durham has worked with some of the leading commercial organic farms in the United States of America; he also has a degree (B.Sc.) in Agricultural Science from the University of Florida.

3. Our Products and Services

Kelvin Durham® & Sons Organic Farms, LLC is a world class commercial organic farm that is committed to cultivating both organic crops and livestock for both the United States’ market and the global market.

We are in business to produce both organic food and raw materials for people and industries in commercial quantities. We will also ensure that we operate a standard organic food packaging plant as part of our complimentary business.

We are in this line of business to make profits, and we will ensure that we do all that is allowed by the law of the United States of America to achieve our business goals and objectives. These are the areas we will concentrate on in our commercial organic farms. If need arises we will definitely cultivate related crops;

Fruit and vegetable growing
Livestock farming
Grain and oilseed production
Honey production
Other crop production

4. Our Mission and Vision Statement

Our Vision is to become one of the leading commercial organic farms and organic food packaging brand not just in the United States of America but also on the global stage.
Kelvin Durham® & Sons Organic Farms, LLC is a world class commercial organic farm that is in business to cultivate in commercial quantities both organic crops and livestock for both the United States market and the international market. We want our well – packaged organic food to flood every nooks and crannies of the United States and other countries of the world.

Our Business Structure

Kelvin Durham® & Sons Organic Farms, LLC is a commercial organic farm that intends starting small in Tallahassee – Florida, but hope to grow big in order to compete favorably with leading commercial organic farms in the commercial farming industry both in the United States and on a global stage.

We are aware of the importance of building a solid business structure that can support the picture of the kind of world class business we want to own; this is why we are committed to only hire the best hands in and around Florida.

At Kelvin Durham® & Sons Organic Farms, LLC, we will ensure that we hire people that are qualified, hardworking, dedicated, customer centric and are ready to work to help us build a prosperous business that will benefit all our stakeholders (the owners, workforce, and customers).

As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of five years or more as agreed by the management of the farm. In view of the above, Kelvin Durham® & Sons Organic Farms, LLC have decided to hire qualified and competent hands to occupy the following positions;

Chief Operating Officer
General Farm Manager
Administrator/Accountant
Organic Crop Cultivation Manager/Supervisor
Organic Livestock Farming Manager
Sales and Marketing Executive
Field Employees
Front Desk Officer

5. Job Roles and Responsibilities

Chief Operating Officer:

Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities
Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy
Responsible for fixing prices and signing business deals
Responsible for providing direction for the business
Creating, communicating, and implementing the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy
Responsible for signing checks and documents on behalf of the company
Evaluates the success of the organization

General Farm Manager

Responsible for the planning, management and coordinating all farm activities across the various sections on behalf of the organization
Supervises other section managers (organic crop cultivation manager and organic livestock manager)
Ensures compliance during project executions
Provides advice on the management of farming activities across all sections
Responsible for carrying out risk assessment
Uses IT systems and software to keep track of people and progress of the growth of crops, fishes, birds and animals
Responsible for overseeing the accounting, costing and sale of farm produce after harvest
Represent the organization’s interest at various stakeholders’ meetings
Ensures that farming goals are achieved, the most efficient resources (manpower, equipment, tools and chemicals et al) are utilized and different interests involved are satisfied. Responsible for preparing financial reports, budgets, and financial statements for the organization
Responsible for overseeing the smooth running of HR and administrative tasks for the organization
Handles all financial transactions for the company
Defining job positions for recruitment and managing interviewing process
Responsible for training, evaluation and assessment of employees
Oversees the smooth running of daily farm activities across the various farming sections

Administrator/Accountant

Responsible for overseeing the smooth running of HR and administrative tasks for the organization
Defining job positions for recruitment and managing the interviewing process
Carrying out staff induction for new team members
Responsible for training, evaluation and assessment of employees
Responsible for preparing financial reports, budgets, and financial statements for the organization
Responsible for financial forecasting and risks analysis
Responsible for developing and managing financial systems and policies
Responsible for administering payrolls
Ensuring compliance with taxation legislation
Handles all financial transactions for the company
Serves as internal auditor for the company

Organic Crop Cultivation Manager/Supervisor

Responsible for managing the organic crop cultivation section of the commercial organic farm
Supervises other workers within the department
Works closely with the General Manager to achieve the organizations’ goals and objectives

Organic Livestock Farming Manager/Supervisor

Responsible for managing the organic livestock farming section of the commercial organic farm
Supervises other workers within the department
Works closely with the General Manager to achieve the organizations’ goals and objectives

Sales and Marketing Officer

Identify, prioritize and reach out to new partners and business opportunities et al
Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of relevant projects
Writing winning proposal documents, negotiate fees and rates in line with company policy
Responsible for handling business research, marker surveys and feasibility studies for clients
Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
Develop, execute and evaluate new plans for expanding sales
Document all customer contact and information
Represents the company in strategic meetings
Helps increase sales and growth for the organization

Field Workers/Contract Staff

Responsible for preparing farm lands for organic crop cultivation
Responsible for watering the crops
Weeding the farm land
Handle farm implements and machines as instructed by the section manager/supervisor
Assist in handling the harvest of crops
Carry out task in line with the stated job description
Assist in transporting work tools and equipment from the farm and back to the designated store room
Handle any other duties as assigned by the line manager

Client Service Executive/Front Desk Officer

Welcomes guests and clients to the farm by greeting them in person or on the telephone; answering or directing inquiries.
Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
Manages administrative duties assigned by the manager in an effective and timely manner
Consistently stays abreast of any new information on the company’s products, promotional campaigns etc. to ensure accurate and helpful information is supplied to clients
Receives parcels/documents for Kelvin Durham® & Sons Organic Farms, LLC
Distribute mails in Kelvin Durham® & Sons Organic Farms, LLC
Handles any other duties as assigned by the line manager

6. SWOT Analysis

Kelvin Durham® & Sons Organic Farms, LLC do not intend to launch out with trial and error hence the need to conduct a proper SWOT analysis. We know that if we get it right from the onset, we would have succeeded in creating the foundation that will help us build a standard organic farm that will favorably compete with leading commercial organic farms in the United States of America and in other parts of the world.

We know that if a proper SWOT analysis is conducted for our business, we will be able to position our business to maximize our strength, leverage on the opportunities that will be available to us, mitigate our risks and be well equipped to confront our threats.

Kelvin Durham® & Sons Organic Farms, LLC employed the services of an expert HR and Business Analyst with bias in the commercial organic farming industry to help us conduct a thorough SWOT analysis and to help us create a Business model that will help us achieve our business goals and objectives.

Here is a summary from the result of the SWOT analysis that was conducted on behalf of Kelvin Durham® & Sons Organic Farms, LLC;

Strength:

Our strength as a commercial organic farm is in the fact that we have healthy relationships with loads of major players in the organic farms industry; both suppliers and buyers within and outside of the United States. We have some of the latest commercial farm machines; tools and equipment that will help us cultivate crops in commercial quantities with less stress. Asides from our relationship (network) and equipment, we can confidently boast that we have some the most experienced hands in Tallahassee – Florida on our payroll.

Weakness:

Our weakness is that we are a new commercial organic farm in the United States, and the fact that we have decided to diversify our commercial organic farming activities could count against us. We are aware of this and from our projection, we will overcome this weakness with time and turn it to a major advantage for the business.

Opportunities:

The opportunities that are available to us cannot be quantified, we know that there are loads of individuals who consume both organic crops and livestock in different forms both in the United States of America and other parts of the world. We will ensure that we maximize the opportunities available in the industry.

Threat:

Some of the threats and challenges that we are likely going to face when we start our own commercial organic farm are global economic downturn that can impact negatively on household spending, bad weather cum natural disasters (draughts, epidemics), unfavorable government policies and the arrival of a competitor (a commercial farm that cultivates same crops) within same location. There is hardly much you can do as regards these threats and challenges other than to be optimistic that things will continue to work for your good.

7. MARKET ANALYSIS

Market Trends

One of the common trends in the commercial organic farming line of business is that most players in the industry are no longer concentrating only on organic crop farming. They now find it easier to run both organic crop cultivation and organic livestock farming. Despite the fact that organic foods are expensive, the sale for organic food is on the increase and it is indeed profitable.

Organic farmers are known to pay attention to one or more organic products depending on farm location and types of farm produce suitable to the local climate. Market trends can also influence farmers’ choices of more profitable crops or produce. Organic vegetables and fruits are the most established products provided by the industry. They have the highest demand as they are considered the most susceptible to chemical residues.

In addition, they are often the entry point for organic producers due to their lower start-up costs, smaller land requirements and greater proximity to urban areas. For instance, livestock used for organic meat such as beef, lamb and poultry are some of the industry’s fastest-growing product segments in terms of total sales.

Lastly, with the recent advancement in technology, organic farmers can now comfortably grow a variety of crops in a country where such crops can hardly survive and in places where there are few farm lands.

8. Our Target Market

Naturally, the end consumers of organic food and those who benefit from the business value chain of the commercial organic farming industry is all encompassing.

In view of that, we have positioned our organic farming business to service (supply) supermarkets, grocery stores, hotels, restaurants and other outlets all across Tallahassee – Florida and other key cities all over the United States of America and Canada. We have conducted our market research and we have ideas of what our target market would be expecting from us.

We are in business to retail our organic crops and livestock to the following groups of people and businesses;

Supermarkets
Grocery Stores
Hotels
Restaurants
Outdoor caterers
Households

Our competitive advantage

The truth is that it is easier to find entrepreneurs flocking towards an industry that is known to generate consistent income which is why there are more commercial organic farmers in the United States of America and of course in most parts of the world.

For example, Statistics has it that there are 2.2 million farms in the United States of America, covering an area of 922 million acres. These goes to show that there are an appreciable number of farmers in the United States of America but that does not mean that there is stiff competition in the industry.

Kelvin Durham® & Sons Organic Farms, LLC is fully aware that there are competitions when it comes to selling commercial organic farm produce all over the globe, which is why we decided to carry out thorough research so as to know how to take advantage of the available market in the United States and in other parts of the world.

We have done our homework and we have been able to highlight some factors that will give us competitive advantage in the marketplace; some of the factors are effective and reliable organic farming processes that can help us sell our organic farm produce at competitive prices, good network and excellent relationship management.

Another competitive advantage that we are bringing to the industry is that we have designed our business in such a way that we will operate an all – round standard commercial organic farm that will be involved in organic livestock farming. With this, we will be able to take advantage of all the available opportunities within the industry.

Lastly, our employees will be well taken care of and their welfare package will be among the best within our category in the industry meaning that they will be more than willing to build the business with us, help deliver our set goals and achieve all our aims and objectives.

9. SALES AND MARKETING STRATEGY

Sources of Income

Kelvin Durham® & Sons Organic Farms, LLC is in the commercial organic farming business for the purpose of maximizing profits, hence we have decided to explore all the available opportunities within the industry to achieve our corporate goals and objectives. For now, we are going to rely only on the sale of our organic farm produce to generate income for the business.

Below are the sources we intend exploring to generate income for Kelvin Durham® & Sons Organic Farms, LLC;

Fruit and vegetable growing
Livestock farming
Grain and oilseed production
Honey production
Other crop production

10. Sales Forecast

We conducted a thorough market survey and feasibility studies and we were able to discover that the sales generated by a commercial organic farm depends on the size of the farm and the nature of the commercial organic farm (whether cattle rearing, poultry farming, fish farming and crops cultivation et al).

We have perfected our sales and marketing strategies and we are quite optimistic that we will meet or even surpass our set sales target of generating enough income/profits from the very first year of operation and build the business from survival to sustainability.

We have been able to critically examine the agriculture industry cum commercial organic farming line of business, we have analyzed our chances in the industry and we have been able to come up with the following sales forecast.

First Fiscal Year-: $150,000
Second Fiscal Year-: $300,000
Third Fiscal Year-: $500,000

N.B: This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown that can impact negatively on household spending, bad weather cum natural disasters (draughts, epidemics), and unfavorable government policies. Please note that the above projection might be lower or higher.

Marketing Strategy and Sales Strategy

We are aware that the reason why some commercial organic farms hardly make good profits is their inability to sell off their organic crops and livestock as at when due.

Our sales and marketing team will be recruited based on their vast experience in the industry and they will be trained on a regular basis so as to be well equipped to meet their targets and the overall goal of the organization. We want to build a standard and world – class organic farm that will leverage on word of mouth advertisement from satisfied clients (both individuals and corporate organizations).

Over and above, we have perfected our sale and marketing strategies first by networking with agriculture merchants and businesses that rely on steady supply of organic crops and livestock. In summary, Kelvin Durham® & Sons Organic Farms, LLC will adopt the following strategies in marketing our commercial organic farm produce;

Introduce our business by sending introductory letters alongside our brochure to stakeholders in the agriculture industry, organic food merchants, hotels, restaurants and groceries stores et al.
Advertise our business in agriculture and food related magazines and websites
List our commercial organic farms on yellow pages ads
Attend related agriculture and food expos, seminars, business fairs et al
Leverage on the internet to promote our business
Engage in direct marketing
Encourage the use of Word of mouth marketing (referrals)

11. Publicity and Advertising Strategy

Any business that wants to grow beyond the corner of the street or the city they are operating from must be ready and willing to utilize every available means to advertise and promote the business. We intend growing our business which is why we have perfected plans to build our brand via every available means.

Below are the platforms we will leverage on to boost our commercial organic farm brand and to promote and advertise our business;

Place adverts on both print (newspapers and magazines) and electronic media platforms
Sponsor relevant community based events/programs
Leverage on the internet and social media platforms like; Instagram, Facebook, twitter, YouTube, Google + et al to promote our business
Install our billboards in strategic locations all around Tallahassee – Florida
Engage in roadshows from time to time in targeted neighborhoods
Distribute our fliers and handbills in target areas
Contact hotels, restaurants, grocery stores, agriculture produce merchants and residents in our target areas by calling them up and informing them of Kelvin Durham® & Sons Organic Farms, LLC and the organic farm produce we sell
List our commercial organic farms in local directories/yellow pages
Advertise our commercial organic farms in our official website and employ strategies that will help us pull traffic to the site.
Ensure that all our staff members wear our branded shirts and all our vehicles and trucks are branded with our company logo et al.

12. Our Pricing Strategy

If you want to get the right pricing for your organic farm produce, then you should ensure that you choose a good location for your commercial organic farm, choose a good breed/seed that will guarantee bountiful harvest, cut the cost of running your organic farm to the barest minimum and of course try as much as possible to attract buyers to your farm as against taking your organic farm produce to the market to source for buyers; with this, you would have successfully eliminated the cost of transporting your harvest to the market and other logistics.

We are quite aware that one of the easiest means of penetrating the market and acquiring loads of customers for all our organic crops and livestock is to sell them at competitive prices, hence we will do all we can to ensure that the prices of our organic farm produce are going to be what other commercial organic farmers would look towards beating.

One thing is certain, the nature of commercial organic farming makes it possible for farmers to place prices for their farm produce based on their discretion without following the benchmark in the industry. The truth is that it is one of the means of avoiding running into a loss. The easier you sell off your harvested organic farm produce, the better for your business.

Payment Options

The payment policy adopted by Kelvin Durham® & Sons Organic Farms, LLC is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America.

Here are the payment options that Kelvin Durham® & Sons Organic Farms, LLC will make available to her clients;

Payment via bank transfer
Payment with cash
Payment via online bank transfer
Payment via check
Payment via mobile money transfer
Payment via bank draft

In view of the above, we have chosen banking platforms that will enable our clients make payment for their purchases without any stress on their part. Our bank account numbers will be made available on our website and promotional materials.

13. Startup Expenditure (Budget)

When it comes to calculating the cost of starting a commercial organic farm, there are some key factors that should serve as a guide; factors such as the capacity of the organic farm and the number of organic crops and livestock you want to cultivate.

Besides, in setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to start a world – class commercial organic farm, then you would need huge capital as you would need to ensure that your employees are well taken care of, and that your organic farm is conducive enough for workers to be creative and productive.

This means that the start-up capital can either be low or high depending on your goals, vision and aspirations for your business. Below are some of the basic areas we will spend our start – up capital when setting up our organic farm;

The total fee for incorporating the business in United States of America – $750.
The total cost for payment of insurance policy covers (general liability, workers’ compensation and property casualty) at a total premium – $9,400
The amount needed to acquire/lease a farm land – $50,000
The amount required for preparing the farm land – $70,000
The cost for acquiring the required working tools and equipment/machines/fencing et al – $10,000
The amount required for purchase of the first set of seedlings and livestock et al – $50,000
Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
The cost of launching an official website – $600
The amount required for payment of workers for a period of 3 months – $100,000
Additional Expenditure (Business cards, Signage, Adverts and Promotions et al) – $2,000

Going by the report from detailed research and feasibility studies conducted, we will need an average of $500,000 to start a standard commercial organic farming business in the United States of America. These are some of the equipment that we would need to fully launch our commercial organic farm,

Tractor
Soil cultivator
Plough
Harrow (e.g. Spike harrow, Drag harrow, Disk harrow)
Stone/Rock/Debris remover implement (e.g. Destoner, Rock windrower/rock rake, Stone picker/picker)
Broadcast seeder (alternatively: broadcast spreader, fertilizer spreader, or Air seeder)
Planter
Plastic mulch layer
Transplanter
Sprinkler system irrigation
Mower
Sickle
Wheel Barrow
Truck

Basically, the nature of a commercial organic farm does not require an office space, most people that run commercial organic farms operate directly from their farms. But we have decided to open a small liaison office; a place where administrative jobs will be carried out on behalf of the business.

Generating Funds / Startup Capital for Kelvin Durham® & Sons Organic Farms, LLC

No matter how fantastic your business idea might be, if you don’t have the required money to finance the business, the business might not become a reality. Finance is a very important factor when it comes to starting a commercial organic farm.

Kelvin Durham® & Sons Organic Farms, LLC is a family business that will be owned and managed by Kelvin Durham and his immediate family members. They are the sole financiers of the firm, but may likely welcome other partners later which is why they decided to restrict the sourcing of the start–up capital for their business to just three major sources.

These are the areas where we intend sourcing for fund for Kelvin Durham® & Sons Organic Farms, LLC;

Generate part of the start – up capital from personal savings and sale of his stocks
Generate part of the start – up capital from friends and other extended family members
Generate a larger chunk of the startup capital from the bank (loan facility).

N.B: We have been able to generate about $100,000 (Personal savings $80,000 and soft loan from family members $20,000) and we are at the final stages of obtaining a loan facility of $400,000 from our bank. All the papers and documents have been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.

14. Sustainability and Expansion Strategy

One of our major goals of starting Kelvin Durham® & Sons Organic Farms, LLC is to build a business that will survive off its own cash flow without the need of injecting finance from external sources once the business is officially running.

We know that one of the ways of gaining approval and winning customers over is to sell our farm produce (organic crops and organic livestock) a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.

Kelvin Durham® & Sons Organic Farms, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our organization’s corporate culture is designed to drive our business to greater heights and training and re – training of our workforce is at the top burner of our business strategy.

As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of five years or more as determined by the management of the organization. We know that if this is put in place, we will be able to successfully hire and retain the best hands we can get in the industry, and they will be more committed to help us build the business of our dreams.

Check List/Milestone

Business Name Availability Check: Completed
Business Incorporation: Completed
Opening of Corporate Bank Accounts in various banks in the United States: Completed
Opening Online Payment Platforms: Completed
Application and Obtaining Tax Payer’s ID: In Progress
Application for business license and permit: Completed
Purchase of All forms of Insurance for the Business: Completed
Leasing of farm land and preparing the farm land in Tallahassee – Florida: Completed
Conducting Feasibility Studies: Completed
Start – up Capital Generation: Completed
Writing of Business Plan: Completed
Drafting of Employee’s Handbook: Completed
Design of The Company’s Logo: Completed
Graphic Design and Printing of Packaging, Marketing/Promotional Materials: Completed
Recruitment of employees: In Progress
Building/construction of cages and fence et al: In Progress
Purchase of the needed farm cultivating tools, machines and equipment: Completed
Creating Official Website for the Company: In Progress
Creating Awareness for the business (Business PR): In Progress
Farm land Treatment, Health and Safety Arrangement: In Progress
Establishing business relationship with vendors and key players in the industry (agriculture farm produce merchants, seedling suppliers and transport/haulage companies, hotels, restaurants, and grocery stores et al): Completed